Nike Cosmic Unity: Let the Trash Do the Talk

There is a new wave in performance shoes. Although the technologies that the main brands work with are too advances, Nike will be the first who has created an elite Basketball shoe from recycles materials.

The Nike Cosmic are for real and its concept has come to stay. The first basketball shoe created by a 25% of recycled materials is breaking the rules and opens a huge door for a new industry concept: ZERO CARBON, ZERO WASTE.

In terms of sustainability, the main goal is not perfection but the progress, A constant improvement to finally reach the ultimate goal. Move To Zero defends this mantra that Nike works with to become an even more respectful company. The reduction of emissions and waste have arrived to Basketball.

Nike Cosmic Unity

The whole structure of the new Nike Cosmic Unity is composed by recycled materials. First of all, the upper contains a huge percentage of these materials that make them such a Top performance shoe in terms of support and stability. Quite similar as the Flyknit but totally sustainable.

What about cushioning? Well, the Nike Cosmic Unity reminds a bit of some KD and PG designs with the Air Strobel unit. Such an amazing options for those who want an extreme responsive to jump over and over again.

In fact, the midsole is composed by recycled materials, surrounding all the cushioning system for a light and ideal support.

"The ideal ones for every kind of player"

If we want to change the culture and bet for recycled products and the reduction of emissions, the main thing is to create products that fit with everybody.

Las Vegas Aces' star A'Ja Wilson already felt the versatility of the Nike Cosmic Unity just after tying the laces: "I felt the Nike Cosmic Unity could adapt to all my movements and footsteps, and that's a key thing in basketball".

The structure of the shoes are comfortable for every kind of basketball players. No matter what style do you have, what size or how many needs are you looking for, you'll be able to enjoy basketball and take your game to the next level while taking care of the environment.

Raised in 2008

We wouldn't be able to talk about the Cosmic Unity without that 2008. Nike started creating shoes by recycled material without reducing the quality. The concept of "new lives" for materials had begun.

That was the first step of a long way. A challenging but exciting road. Nike has developed a top performance basketball products directly from waste, reused materials and other waste.

But this is not enough. Even the design of the Nike Cosmic Unity was created in a sustainable way. No papers, no draws.. Just digital creation. On the other hand, the company decided to redue the quantity of pairs made in order to avoid emissions and waste as they expect to make a sold out worldwide.

This is the right direction to take

We are living a key changing process in sports. The Nike Cosmic Unity are a big success and those who trust them to play basketball will neve regret. But the main thing here is the Message.

Time has changed and the moment is Now. Message is clear from Nike: It's time to take advantage of our resources and face the future in a cleaner, greener and respectul way. Saving our environment is our responsability so this kind of releases are now essentials in our industries.

But this is not a Nike exclusive thing. 24Segons is on the wave. We are full commited to reduce our emissions and to generate less waste as possible. A social and environmental duty that will be always in progress.

Nike Cosmic Unity at 24Segons

The new era begins on February 26th. The Cosmic Unity are already here and will be available at 00.00h for 150.00€.

The first colorway is the Nike Cosmic Unity Green Glow, with the Green as main color over a Black upper and a extremely rare Swoosh design.

Bet on this! Bet on reducing our emissions and waste. Don't hesitate on performing at your highest level while contributing on a better world, which is what really matters. It's time to change a lot of our habits, so if basketball help us, it will be even better.